Recently Frito-Lays and Sunchips have launched a compostable/ biodegradable packaging that consumer had been asking for years. Unfortunately this new packaging design didn’t succeed.
Most consumers said they would buy Sunchips if the packaging was eco-friendly and compostable but without all the loud annoying sounds. In reality this isn’t going to happen. People need to make a decision on what is more important to them. The annoying sound they hear for a couple seconds when they stick their hand into a compostable, recyclable bag, or saving the Earth and the environment for ourselves and future generations to come.
Visit SunChips' website to find out more about their green initiative: SunChips Healthier Planet: Compostable Packaging Read more on this article...